Students of Design

Jason Craig – “Mind the Gap,” Working for Yourself, and Selling Chicken Bones – Ep10

Episode Summary

Jason is an independent Senior Graphic Designer, Illustrator, and Muralist in Augusta, Georgia. This guy's been through the trenches and has worked at 24-hour sign shops, agencies, and everything in between. Even though he's worked with HBO, Nike, and the Atlanta Braves—Jason doesn't shy away from working with the local burger joint or the hardware store down the road. Small businesses are a part of his DNA. Tune in for a talk about recognizing opportunities, building trust with your clients, and genuine Augusta chicken bones.

Episode Notes

Jason is an independent Senior Graphic Designer, Illustrator, and Muralist in Augusta, Georgia. This guy's been through the trenches and has worked at 24-hour sign shops, agencies, and everything in between. Even though he's worked with HBO, Nike, and the Atlanta Braves—Jason doesn't shy away from working with the local burger joint or the hardware store down the road. Small businesses are a part of his DNA. Tune in for a talk about recognizing opportunities, building trust with your clients, and genuine Augusta chicken bones. You can find Jason's work on his website, follow @jasonthe29th on Instagram, and connect with him on LinkedIn.

Questions for this interview.

• Can you talk about the impact the game Paper Mario had on you?
• What are some of the things you do in your life to streamline your workflow?
• You encourage young designers or recent grads to "mind the gaps." What do you mean by that?
• Do you have advice for someone who's an illustrator but wants to be hired as a graphic designer and is having trouble deciding what to showcase in their portfolio?
• After reflecting on your work, what's the most vulnerable thing you can say about it?
• What have you learned from rejection, and how do you keep moving forward?
• April 13, 2019, was a significant day in your journey. What can you tell us about that day?
• You changed how you do business, and you're taking a more aggressive approach this year. What does that mean?
• What specific things do you do to build trust with your clients?
• Can you talk about your three-mood board strategy?
• You once packaged and sold chicken bones at a design conference. I'm dying to know. Where did those bones come from?
• When was the last time you wore a pair of JNCOs? What about a Michael Jordan jersey?